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Originally Posted by INSPIRE1978
i may be wrong but my thoughts on the whole ayu and hikki difference is that it seems to me that hikki attracts a much broader, more loyal fanbase which will continue to buy her material...however, ayu, and especially her lyrics appeal to a younger age group who relate to the lyrics of her songs...this said, you can't really say that hikki or ayu are a better artist based on sales, they both appeal to differnt audiences and many of each of the artists' fans probably listen to both of them.
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I think that it's fair to say BOTH Hikki and Ayu are attracting new audiences. I mean, "Boku wa Kuma" surely wasn't directed to the 20~40 demographic, right? I think that Ayu is more of a Japanese Pop Culture Icon than Hikaru, so in that regard, I think that Ayu's got quite a large fanbase, but I think that more people in general want to buy Hikki's music.