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Originally Posted by cttncandy
I honestly believe one of the reasons is because throughout the years Ayu has become more and more "diva-ish". I don't necessarily mean in her attitude, but in the way she presents herself. I feel like she has somehow become "unrelatable". People might miss that Ayu that wore simpler clothes. Her whole image has become very fake. It just feels like now she is just relying on pretty and glamorous, everything has become a big production, and I miss the Ayu that wasn't so involved in things like that. I mean there is barely a performance where she is not wearing some huge dress or an outfit. It would just be so nice and genuine to see her wearing a simple pair of jeans and some sneakers.
I know things like these might not seem like a big deal to some of you, but me for example, I don't really listen to the big flashy diva stars of my country- because I feel like I can't really relate to them. Their facade takes away from their music.
I've been with Ayu for a while and I know there is more to her than this, but for a casual listener, someone that's not a fan like we are here, this might simply be a huge huge turn off.
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Though simple jeans and a t-shirt won't present the story she wants to tell in her lives. And she did always use pretty and glamorous clothes and dresses (an example is STADIUM TOUR's 2001 Endless sorrow performance, concert tour 2000 vogue dress, etc.)
I really think that the simple wearing should stay for the encore or else her concerts won't be as meaningful and big as they are, she would just be simply there with the same outfit and sing the whole show, which doesn't fit her.
I think that most of the problem is that she doesn't get any strong tie-ins anymore, period. She get panasonic consistently, and some not so helping tie-ins such as the kiwi cms, and that's all. Nothing like she had.