I think they matter in how they draw you in. I admit, I'm more likely (if just walking on the street or something and see posters of artist's upcoming albums) to pick artists who are good-looking than non-goodlooking.
That said, nowadays I tend to check out music first, because advertising is not as traditional as they used to be, and they have less affect nowadays for me personally.
However, I admit to being shallow when it comes to JE boybands, although I think some of them are actually pretty decent actors. And DBSK, although it was actually their song that drew me in...
Although in all honesty, no one in the music industry (and by music industry I mean pop and mainstream industry) is really ugly. I think some are plainer looking than others and some does not live to the beauty hype, but in terms of measuring against the standard of beauty no one truly lacks that.
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