Quote:
Originally Posted by ownsarai
^She has tie-ins at the end of December, it makes more sense to release the single closer to the time that the tie-ins are released.
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Avex likely would have known about these tie-ins weeks ago or at least have known about their possibility. It's also not uncommon at all to release tied in songs a couple of weeks before the tie in takes place. In fact, had she kept to the original release, it would have coincided better with the Tinkerbell thing. More than likely this was done to preserve the #1. It also makes much more sense to release it before Christmas rather than right after to maximize sales.