It was low budget, but obviously they meant for it to be. It's not like avex can't afford it, and it's not like they would hide away money from Ayumi Hamasaki, still a top-selling artist, just for the hell of it. They were going for a very different, artistic feel, and that's what happened. The fact that a low budget set worked best for that feel was probably a huge bonus for them, lol. And I, for one, am very glad there was no Tinkerbell, hah!! That would have automatically ruined it for me.