[njanjayrp]

Originally Posted by bluegie

Ma was released at the time when she was still at the peak. Also, Ma was the first mini album selling over million copies, hinting that mini album does not perform as good as full album. I dunno if people walked away from ayu or they just didn't like mini album, but it's a fact that her album sales went from ~ 2 million copies (RAINBOW) to ~1 million copies (Ma) in just a year. I guess both reasons applied to that.

Then again, nowadays ayu's physical sales are mostly by hardcore fans, so whether a mini or a full album will not really affect her current sales. As long as avex's picking the right time again (i.e., no major competitors on the release day), she will get no. 1 for sure.

The Japanese Music market had a "break down" in 2003. It wasn't just Ayu's sales that went down.