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Ayu and Kuu have formulas that they tend to sick to now and days. Back in the day they experimented more, but now that they've been around for a while I guess they have "found themselves". This could be because they are just getting old, or perhaps they know who they are and know their strong points. If they wanted to, or avex wanted to, they could re-market them in the vein of 'idols' like high selling AKB48 or something. Maybe Kuu will have a "comeback" too like Namie and do some sort of reinvention and become Best 1 & 2 era popular.
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