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Originally Posted by AyusJewel
I think so too. Her earlier PV's have such a beautiful story sometimes. I watched her new PV's (Another song for example) and sometimes i thought "Is there any background story?"
I don't like PV's with only one scene and dance-parts only. I love ayu's PV's where you can see, that was a hard work to shoot and a big effort.
The best example was "Progress" i was so dissappointed, when i saw this PV. What was this? It is such an epic song...and it had deserved an epic pv...
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You shouldn't really look at ANother song as an ayumi hamasaki song as the whole thing was made to fit Urata's "urban" image or whatever he thinks he is doing. The video was a typical pop garbage and imo it shouldn't have been made in the first place. On the other side, progress is in a way a small piece of art and I have to agree with isthisLOL? on what he said about it. Her videos didn't go downhill, she has ups and downs on that field as well. Imo MOON, do it again, Virgin Road and Sweet Season were really on pair with her older PV works, where the majority of FIVE videos simply aren't, but that's ok cuz not all of her videos were amazing to begin with, as some are simply way better than the others. It's normal for someone with so many videos ^^ I mean Koda Kumi, BoA and Namie Amuro have an impressive amount of music videos as well and I can hardly think of a couple of their PVs that are actually worth watching more than once.