[Yoshiaki]

Originally Posted by maikaru

They need to make a documentary and show it on a popular variety program.

People need to see into the life of Ayumi Hamasaki, and they need to see that she isn't just some cute, immature person. She is on top of all of her stuff, she does the tour planning herself, she completely controls her empire - and no one knows this anymore. She needs to come out, and say this is Ayumi Hamasaki. No more lies, or hidden lives... she needs to lay it out on the line.

Every one makes gossip about her. But she NEVER responds to this gossip, unless it's potentially career shattering. She needs to open up about her life, if she wants to get those sales again.

If she doesn't, then she doesn't have to. No one really knows her anymore, she isn't on any program, she doesn't post any video blogs, and the little interaction she does on Twitter now isn't even worth mentioning. She's walled herself into a Fortress, like in the lyrics of Wake me up. Everyone thinks they can get in, but nobody actually gets in. I think even she herself knows the sand castles she built aren't holding.

She needs to change her PR strategy if she wants to continue her career. LOVE again sales are just plain attrocious. For someone who is called Japan's Top Female Star, it's a shame she's selling almost the same amount of albums as a Korean boy group that just came to Japan following the Hallyu Wave. =/

Complete change of PR strategy is called for.

I do find it kinda weird that so far she did not attend any TV shows and sing some of her songs in the latest album... She's like doing the minimal promotion of her album... Maybe because this whole 5 releases are mainly for fans, and she don't wanna it to be too commercial..?

But anyway.... I am attracted to ayumi in the first place is because of her attitude... That she don't really care about anything, and got this kind of "princess" feel... (A bit arrogant, but not really the right word... she just got an attitude). And then i realized that was the point she was being treated as a product in Avex.

Afterwards, she's trying to be herself... instead of a product... But ironically, i sometimes do like her treat herself as a "product" (no offense)... Not so sure why the reasons, but maybe when she is a product, her lyrics came out deeper, and seems to be continuously fighting and finding the path out...