Quote:
Originally Posted by artcika
In the case of the PV, you need to go after Avex for being a dumbass and not putting the "short ver." in there when they had to. As for everything else, people need to slow down a little and have patience when it comes to things like meanings bechind the PVs, etc., cuz that stuff can be so easily missunderstood.
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Chucking in my $0.02 again but this precisely.
I'm seeing this chick in the PV is more "putting on Ayu" than "becoming Ayu".
Ayu in the background, Ayu chilling with Hello Kitty for some reason while she works out. Heck, when I saw the preview image in my YouTube notification, I thought that she was Ayu hamming it up with hipster glasses....she actually does look similar to Ayu in some aspects...
The way I've viewed this PV is that the girl is motivated to do something about herself and impress someone she likes. She works hard with Ayu supporting her on. By the end of the track she "puts on" Ayu (who yes, is small and skinny, but bear with it here). Ayu has been there all along and she's confident thanks to Ayu's support. The face might be Ayu but the mind and heart are of this protagonist.
In a lot of religious texts, there are references to "putting on" Christ, meaning that you should take on the positive teachings of Yahweh/Jesus in your everyday life. Not to equate this PV with the Bible but keeping that train of thought in mind while watching this, Feel the Love isn't about how you "have to be small and Japanese" to get a boyfriend. It's about putting on the confidence and getting out there to make a positive change in your life.
Not everyone needs some deep personal reason to do things and changing things about yourself is not always a bad thing. Some people use clothes to motivate themselves to get fit, some people are worried by an illness in the family. Maybe she was just sick of being overweight and uses him for inspiration? Maybe the PV is just an elaborate dream sequence?
Some people just don't want to be overweight for some reason and that's OK. Other people are perfectly comfortable being overweight or underweight or whatever and that's OK too. We're getting too caught up on the political correctness here - would it be the same reaction if the woman was Japanese?
Feel the Love isn't indicative that Ayu is a fat-shaming, skinny-glorifying xenophobe who wants to make fun of people - give her more credit than that. This is the same Ayu who champions gay people in popular culture, gave us videos like Endless Sorrow and HBYA. The gun was well and truly jumped on this video.
Avex artists don't seem to have a good track record of releasing "part 2" PVs (how many of Namie's PVs are "to be continued"?) so maybe this time they just left it off? Or maybe Ayu's down at Avex HQ right now slicing some heads
