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I never post often but I thought I could contribute to the discussion here - first, I'm absolutely not disappointed or anything about ayu, actually my interest for her is pretty high, but if I could mention anything that actually bothers me is that every album is always some kind of compilation, I know it's kind of the same thing for the other very few Jpop artists I still listen to, but... Maybe you know Laure Shang, she's a very popular singer in China, and actually every album of hers are like one package showcasing everything she wanted to show, to voice, to picture, etc, one album is one artistic cohesive piece.
And I think that's what's missing with ayu, every album feels like a bunch of (good) songs, but just gathered together, and even though an album might have some vague direction (Next Level, Rock'n'Roll Circus kind of) it never feels cohesive. That's why actually I'm pretty excited for her next album, even though I'm not a fan of EDM at all I feel like it's going to be a cohesive project (well Pray might still stick out like a sore thumb though).
She doesn't need to do avant garde stuff (what's avant garde stuff anyway for a mainstream pop singer ?) but I think she needs to give some identity to every album she does, not necessarily reinvent her music, which anyway would be a disaster.
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