Quote:
Originally Posted by Corvina
It's a play with her name.
You have to read the numbers seperately, like a telephone number e.g.
9 and 3 are normally pronounced as kyu and san in Japanese. But there's also a second pronounciation (so called on and kun yomi btw) - 9 as ku and 3 as mi. So 9 3 is Kumi. They're using this throughout her career already.
And as September 3rd is written 9.3. in Japanese, it's the day of Kumi. 
And yeah, it doesn't work as 93, but I guess they don't care for stylistical purposes, lol
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Ah I see. Thank you for explaining
Strange that they write it as 93 then and not 9.3

Oh well.