Square Enix last year appointed DAIGO to be the new spokesman for the Hoshi no Dragon Quest handphone game
Yesterday , Square Enix released a new CM featuring DAIGO which sees him being appointed as the CEO of the company last Oct
But in this context , CEO stands for C (ちょっと) E (ええ意見を言う) O(お客) ; Chotto E e Ikenwoiu Okyaku
https://thetv.jp/news/detail/232404/
https://www.youtube.com/watch?v=U86HHwpI2A4
Unbelievable ~_~