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Originally Posted by indigochild
reading the YT comments for the Sparkle CM and I completely forgot about that one weird user (InnerRise) who would hate on Ayu EVERY CHANCE he got lmao Like, all the popular Jpop sites back in the day and you would see his ass pop up on anything remotely Ayu related and just hate. I believe he was a member here as well? Anyway, it brought back memories for me 
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LMAO I have just read his comment on Youtube. So funny. ANYONE CARES ABOUT ME?????? LOL
Quote:
Originally Posted by tokyoxjapanxfan
I looooved the regular buildup that albums and singles had. Commercials, magazines, tv lives… it was so like clockwork that we’d get them, and it just allowed so much excitement to build. Hard to imagine that I used to play 15~30 second clips over and over haha.
Also, while technology has certainly improved, it’s interesting that commercials have grown completely uninspired. I do wonder what happened to the creatives of that time and why things didn’t continue in that direction. If I had to guess though, in Japan’s case, Apple really changed the way people purchased tech. Japan was the forefront in that field until the iPod/iPhone really undercut their market haha.
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Couple reasons: (1) People don't want to be fully creative for the work anymore. In the past, people think they work hard and they would be successful. Unfortunately many big companies took that as an advantage. More people work, more they realize the reality. It is a part of capitalism.
Today people just want to work minimum.
(2) the design style has changed. People now prefer the style more realistic when in the past more filters on pictures or print media...