|
Easy Breezy was a mistake, they shouldn't have made the first single something that didn't represent what the rest of the album was like and could potentially be very annoying ("you're easy breezy and I'm Japanesy" sounds like something a one-hit wonder would sing, not an artist). It's a shame, because worse albums than Exodus have been huge hits and I would have liked to see Utada succeed in America.
I got the impression that the advertising wasn't very good. There were a few articles, some in big papers, but I don't think Utada was out there performing on American shows/clubs and making herself known. Unless you're already famous from TV you can't neglect that kind of work.
|