[elepop]

The PV is awesome. The song is amazing.

The PV for "alterna" is shocking, crazy, weird, sick, disturbing, different, even scary. But I think it's her most powerful, symbolic PV ever. I think that this PV reveals a new side of Ayu nobody have ever seen. We are used to her cutesy image. The darkess we've seen was from the "ourselves" PV. But "alterna" is 10000 times darker. Not only dark, but she's really letting her feeling out. The whole concept of the PV is amazing. I love the theme as a play. Very artisy, very original. Creative.

This PV, to me, is about herself. She first became this "star" and dying to be popular, and a singer. She soon became this singing machine because nobody took her seriously. The company tried to replace her with the copy factory. Then soon dumped her. Basically, this is kinda her story in some level.

I love this PV. Very symbolic. Shocking, it's really different from anything she has ever done before. And the song itself is incredible. Also, the clown are quite scary. I think they symbolize the company, the media and so on...

Anybody thought the end was weird? The little boy trying to take a look at the little girl's bottom? LOL.