New Honda ZEST SPARK CM - "MOON"

[waterballoon]

Originally Posted by ` flying proud

I kinda can't understand people who are complaining about what genre of song should be used in what type of commercial. If she has new song to promote, she can advertise every kind of product she's allowed to, things such as song fitting to commercial are not important.

I study advertising so maybe I'm a little more irritated by this... if the song's image/sound doesn't match with the image/sound of the product it's endorsing then it's just weird and reflects a really bad advertising tactic by Honda... I'm pretty sure Honda doesn't want their users for this particular model of car to have that image of, "this is a soft & gentle car, like the song MOON" o_O

I understood the choice for Sparkle and Microphone, but MOON is just off and it peeves me... that's about all.