ayumi hamasaki NEW SINGLE "Nonfiction" Release 2022.04.22

[njanjayrp]

Originally Posted by Ayufan11

I'm unimpressed personally, I feel like this is a lost track from 2007/2008? I just feel like this sound doesn't work in 2022 and Ayu should really try evolving her sound or at least step out of her comfort zone to production styles in 2022. Maybe some folk, rnb, electronic dance pop?

This just sounds like her techno pop which worked in 07/08, but just doesn't hit the mark in 2022, kinda bummed because I keep waiting for Ayu to release something that makes sense in 2022 and not what worked in 2007/2008.

I still have to watch the video and I can say that I do appreciate that her vocals are still incredibly strong

When did anyone act or do things like we expect from them? There’s many artists out there that do exactly what you want to hear. I don’t really see why she has to hit any contemporary marks. You’re gonna be waiting forever xD

I think she’s now at her absolute worst when it comes to the way she sings, but have decided to accept that and enjoy the amazing songs.

[love in music]

The song doesn't sound too dated to me. If she were singing in Korean, it would pretty much fit on any K-pop playlist with catchy dance songs released from the past few years.
But even if it was extremely dated, doesn't matter to me. It does what a upbeat dance song should do - stick in your head and make you want to move
The lyrics and message of the song are a nice bonus.

[AyuCanada]

I think it sounds dated but I don't mind it.

[freedreamer]

I LOVE the dance break. While the song yes does sound like it came from an album 10 years ago, I think its just great to hear her again.

and the PV wasnt all that cheap looking. The dark scene and imagery were neat touches!

[Sim']

It's not her best song indeed and I probably won't add it to my playlist, but I'm just glad she made an effort to release new content instead of just relying on her classics, so yes I'm fine with this single and I'm here to support this queen as long as she keeps singing.

[Larisa-chan]

Ahhh finally, strong lyrics and awesome PV! Music is so-so but I'll take this over what she's released lately!

[AyuCanada]

I personnally enjoyed the One Nite Carnival cover better but I wish the best for this new single. Also, I think numbers are important in a sense we need a minimum to justify her label to keep her career alive, but her targeted audience is so limited to her existing fanbase, so we cannot expect miracles.

[Evan Odinson]

Originally Posted by AyuCanada

I personnally enjoyed the One Nite Carnival cover better but I wish the best for this new single. Also, I think numbers are important in a sense we need a minimum to justify her label to keep her career alive, but her targeted audience is so limited to her existing fanbase, so we cannot expect miracles.

Her classics are enough to maintain her in the charts (just look at how A BEST and A COMPLETE keep charting pretty high every year) and selling annual concerts and tours.If we get kinda harsh, technically she hasn't got any major hit in over a decade and her last #1 album was Love Again, anyone's career would been kinda dead already but Ayu's safe bc she's still that powerful lol between 2017 and 2021 she didn't had new material or hits but remained the best touring solo artist each year iirc so even if her new releases "flop" is not like her career will die, it's sad for us as fans and for as an artist of course tho

[njanjayrp]

Originally Posted by AyuCanada

I personnally enjoyed the One Nite Carnival cover better but I wish the best for this new single. Also, I think numbers are important in a sense we need a minimum to justify her label to keep her career alive, but her targeted audience is so limited to her existing fanbase, so we cannot expect miracles.

avex is on life support it seems��

[BlackSilence]

Originally Posted by njanjayrp

avex is on life support it seems��

Is there anyone that actually brings in major money to the label these days? I honestly don't have a clue what's on there anymore.

I finally rewatched the MV again. It's fine, it had some cool things in it, and it made me think of Sexy Little Things. It has a very similar vibe.


BTW i've also found the english parts strange. She's not awful in english, but it almost feels like she's going backwards with it the more time passes. I suppose Timmy had a lot to do with it, but she really wasn't THAT bad herself.

[M.A.X.]

This new song is really good, especially the chorus. It's totally the kind of song I like. The melody is really nice and I'm glad that ayu works with new composers. The song could have been released in the years 2009/2010 but it's still good. The bridge is so great too. So except this terrible cover I'm happy.

[douggn]

I think when it comes to a “full release” it’s not that she can’t, it’s more a reflection of the times. Artists don’t make money on album releases anymore with the introduction of digital ways to buy the songs. All that money spent and invested doesn’t come back any more. The dedicated fans really only buy the physical stuff now. The real money and show of her popularity is her tours. That’s where they make the moneys now and if they can keep doing them, then that’s a sign that people like what she is doing but for us western fans, means less �� but really the digital market has ruined the old way things could of been done. If anything now Ayumi is in her own class of legendary now like Madonna and Cher and that. She does what she does and nothing can stop her

[Corki]

I like the song and I love the lyrics!
What I dont need is this first 20 seconds of the song. I dont need that kind of beginning, just start with the song

The video is also really cool! Ayu looks stunning I personally like seeing her dancers in her videos and I also really like the choreography for the song! Only thing I dont like about the video is this walking scene

[natalaxie]

It was #1 in Oricon digital singles songs on its release date

[Katsuyuki012]

Originally Posted by natalaxie

It was #1 in Oricon digital singles songs on its release date

#10 on its second day. For comparison, 23rd Monster was out of the top 20 on its second day and Dreamed a Dream was at #13.

[tenshi no hane]

It's definitely catchy, I find myself humming it. And it turns out her live voice was pretty close to the recording, which unfortunately means I don't really like it lol. But nice lyrics as always, and the music video is pretty good. Definitely feels like a step up overall, more coherent and less random than the previous singles imo.

I do find the English part a bit weird sounding: "You say no, what you don't believe". Does she means "You say no to what you don't believe"..?

[summerain]

Originally Posted by tenshi no hane

I do find the English part a bit weird sounding: "You say no, what you don't believe". Does she means "You say no to what you don't believe"..?

Don't know if it's too strange for native English speakers, but for me it made sense as two sentences, like she's saying "You say 'no!', 'no!'" to someone, then asking the same person, "what you don't believe?".

[Evan Odinson]

Spotify streams 3rd day: 31.365K

[Ayufan11]

tbh at this point i’m waiting for her to pull a hikki and release her entire catalog on vinyl, so i can freak out and cry at my bank account

[Evan Odinson]

Originally Posted by Ayufan11

tbh at this point i’m waiting for her to pull a hikki and release her entire catalog on vinyl, so i can freak out and cry at my bank account

That would be a dream come true BUT for our wallets safety I'd like them to be released in series, because if they release all of her albums at once there's no way I could get them all lmao