New Honda ZEST SPARK CM - "MOON" - Ayumi Hamasaki Sekai
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  #1  
Old 7th May 2010, 05:14 PM
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New Honda ZEST SPARK CM - "MOON"




She looks GORGEOUS.

brb, drooling. I actually read about this at 8PM or something last night and I didn't know if it was true or not. I guess it was! People were wondering if it was made up, haha.

http://www.honda.co.jp/HDTV/ZEST/cm-eye-power/ - "EYE POWER" CM

Quote:
前作「Spark」篇と同じ制作スタッフによる撮影で浜崎さんとスタッフの呼吸はバッチリ。まさに阿吽の呼 吸とでもいうべきチームワークによって、撮影は一発OKの連続。とても順調に進みました。
また浜崎さんの衣装は、クルマの色にあわせて白をベースにサイドに黒をあしらったスタイリッシュなものに仕 立てました。(実はネイルも衣装にあわせた白と黒のデザインなんですよ!)
カッコイイ浜崎さんと、印象的なライトの演出、真っ暗な抽象空間によって、ZEST SPARKならではのスタイリッシュな世界観を作り出しています。
http://www.honda.co.jp/cmdata/auto/zest/cm8/index.html

"CD INFORMATION : UNDECIDED"

Last edited by truehappiness; 7th May 2010 at 11:36 PM.
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  #2  
Old 7th May 2010, 05:16 PM
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wow she looks amazing!

and MOON was used in a CM. so it has to be released soon!
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Old 7th May 2010, 05:16 PM
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okay.. just noticed her hair is back to that light color again... ugh so sick of that. She looks really gorgeous; love the hair cut too, but... can't hear much of MOON so oh well. And did Honda SERIOUSLY think a ballad fits into a car commercial??!!!
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Old 7th May 2010, 05:18 PM
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she looks great !!

hope MOON release soon
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Old 7th May 2010, 05:20 PM
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The preview from MOON sounds awsome, i am looking forward to listen to the full song. Ayu look stunnung in the commercial!
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Old 7th May 2010, 05:20 PM
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You know, this CM looks like one of those transformation scenes from Sailor Moon, haha.
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  #7  
Old 7th May 2010, 05:21 PM
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ooh!!!! i love the cm andwas replaying that 20X in a row. i'm looking forward to MOON~~~ can't wait to hear it live next week
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Old 7th May 2010, 05:24 PM
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I even played the video on an Android smartphone! (H264 and HTML5 power!)
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  #9  
Old 7th May 2010, 05:27 PM
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OMG Ayu looks so pretty!!! I love it~
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  #10  
Old 7th May 2010, 05:29 PM
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her eyes looks scary
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  #11  
Old 7th May 2010, 05:30 PM
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Another version of outfit from Rule performances...
I kinda can't understand people who are complaining about what genre of song should be used in what type of commercial. If she has new song to promote, she can advertise every kind of product she's allowed to, things such as song fitting to commercial are not important.
I won't say anything about song - I'll probably be eaten by other people because I'm judging preview.


Quote:
Originally Posted by truehappiness View Post
You know, this CM looks like one of those transformation scenes from Sailor Moon, haha.
And she looks kinda like Sailor Saturn with that hairstyle
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Last edited by noisy_harmony; 7th May 2010 at 05:35 PM.
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  #12  
Old 7th May 2010, 05:30 PM
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This is cool! But I wish Japanese commercials weren't so short.
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  #13  
Old 7th May 2010, 05:35 PM
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she looks great ^-^ that car is hideous though xD
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  #14  
Old 7th May 2010, 05:36 PM
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She looks BEAUTIFUL, hope the single comes soon
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Old 7th May 2010, 05:38 PM
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Quote:
Originally Posted by ` flying proud View Post
I kinda can't understand people who are complaining about what genre of song should be used in what type of commercial. If she has new song to promote, she can advertise every kind of product she's allowed to, things such as song fitting to commercial are not important.
I study advertising so maybe I'm a little more irritated by this... if the song's image/sound doesn't match with the image/sound of the product it's endorsing then it's just weird and reflects a really bad advertising tactic by Honda... I'm pretty sure Honda doesn't want their users for this particular model of car to have that image of, "this is a soft & gentle car, like the song MOON" o_O

I understood the choice for Sparkle and Microphone, but MOON is just off and it peeves me... that's about all.
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Old 7th May 2010, 05:44 PM
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^yah the song doesn't really fit with the concept of the CM.

Ah well it sounds really nice and Ayu looks gorgeous!
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  #17  
Old 7th May 2010, 05:45 PM
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She looks great in the cm. ^^ I really hope we can hear MOON soon. X3
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  #18  
Old 7th May 2010, 05:47 PM
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Quote:
Originally Posted by waterballoon View Post
I study advertising so maybe I'm a little more irritated by this... if the song's image/sound doesn't match with the image/sound of the product it's endorsing then it's just weird and reflects a really bad advertising tactic by Honda... I'm pretty sure Honda doesn't want their users for this particular model of car to have that image of, "this is a soft & gentle car, like the song MOON" o_O

I understood the choice for Sparkle and Microphone, but MOON is just off and it peeves me... that's about all.
Yeah. It's like advertising diapers with heavy metal XD.
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  #19  
Old 7th May 2010, 06:14 PM
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am i the only one who likes this CM really much? i like the spot light shooting from behind ayu.

PS: can anyone put the 3 Honda Sparks CM together in the 1st post for comparison?
i feel Sparkle is the most suitable song for this car cm.
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  #20  
Old 7th May 2010, 06:21 PM
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^ I love the CM to just like you the light from behind and when she is doing her had up with strong lights from behind and then disappear! this a cool CM, and the sounds is even better
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