Kucchara hapi hapi

[Megumiseh]

In the Morinaga Haichiyu (Hi-Chew) CMs I noticed that Hamasaki Ayumi says "Kucchara hapi hapi kucchar hapi hapi". Does anybody know what that means?

[masa]

There is no such word as "kucchara" in Japanese, but we can imagine it's a childlike transformation of "kuttara" (if you eat). So the whole meaning is "If you eat it, you'll be happy."

[Megumiseh]

Ah...sou ka. Domo arigatou Masa-san. ^_^

yea, I had been wondering that too. thanks! ^_^