From
Chunichi:
◆男性キムタク、女性_ゆが首位
ＣＭ総合研究所は５日、２００３年度（０２年１１月 −０３年１０月）のタレントＣＭ好感度を農表した。総 合部門でＳＭＡＰが７連覇を達成。男性部門では木村拓 哉（３１）が２年連続４度目の１位、女性部門では浜崎 _ゆみ（２５）が初の首位を獲得した。ＣＭ好感度ベス ト１０００銘柄では、サントリーの清涼飲料水「アミノ式」が１位に輝いた。
総合部門のＳＭＡＰはキリンビバレッジをはじめ、企 業２４社３６商品のＣＭに出演。同研究所の調査による と、２位の浜崎とは６８２ポイント差で１７８３ポイン トを記録。タレント総数の１２９７人のうち首位となり 、グループ部門でも１位だった。３位は英会話学校・ＮＯＶＡの 「ＮＯＶＡうさぎ」。
男性部門の木村は６社７商品のＣＭに出演、９７０ポ イントを記録して総合では４位に。女性部門の浜崎はサ ントリー「ボス」など５社８商品のＣＭが好感度を呼び、１１０ １ポイントで、鈴木京香以来６年ぶりの総合女性２位の 快挙となった。
また、消費者金融「アイフル」のＣＭで親子役を演じ た清水章吾と本多彩子が、ともに２位で躍進している。
Auto-Translation:
<> Male KIMUTAKU and female _ゆ are the first place. CM research institute announced the degree of talent CM favorable impression in five days and the 2003 fiscal year (November, 02 to October, 03). SMAP wins seven successive victories in a comprehensive section. In the male section, Takuya Kimura (31) gained the 1st place of the 4th continuation, and the first place with the first Ayumi Hamasaki (25) in a female section for two years. The soft drinks "an AMINO formula" of Suntory shone with degree best of CM favorable impression 1000 brand at the 1st place. SMAP of a comprehensive section appears on CM of 24 company 36 goods including Kirin Beverage. According to investigation of this research institute, with Hamazaki of the 2nd place, 1783 points are recorded with a difference 682 point. It became the first place among 1297 persons of a talent total, and the group section was also the 1st place. The 3rd place is the "NOVA rabbit" of an English-conversation school and NOVA. Kimura of a male section records a performance and 970 points on CM of six-company seven goods, and is the 4th place by synthesis. CM of five-company eight goods, such as Suntory "boss", called the degree of favorable impression, and Hamazaki of a female section is 1101 points and has become the inspiring feat of the 2nd place of the comprehensive woman for the first time in six years since Kyouka Suzuki. Moreover, Shogo Shimizu and Ayako Honda who played the role of parent and child by CM of consumer loan "Aiful" are advancing rapidly by both the 2nd place.
6th December 2003, 04:57 PM
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