『M 愛すべき人がいて』The story of encounter & separation hidden in the birth of a songstress

[truehappiness]

Originally Posted by summerain

As I and Andrenekoi suspected since last year, it was a big marketing plan. If you remember well, TROUBLE CM is Ayu slowly taking over Tokyo landscape until there's only her face everywhere.

I think that was the suspicion to begin with for many but on a surface level, like "The book is being put out to get her in the news again" but it seems to be more than that given what has happened post-drama. I know a lot of people were like "Why a book, why now, and why tell us at all?" and it makes sense if it was for the production of the drama and eventual promo of Ayu and Kalen.