About Ayu's "cutesy" voice

[DavidChaiLatte]

We've all heard Ayu sing in a "cutesy" voice every now and then for the last 2 decades, and she's been doing so irregardless of the condition of her voice (I feel like 07-09 was when she did it the least). Do you think at this point Ayu just genuinely loves to sound that way (esp since the label can't really control her anymore)? We all know that our home girl loves to look cute at least