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Utada's image is way closer to what people consider to be the "good japanese woman", while Ayu was the opposite of it since the day 1. She was even advertised as a rebel on pretty much every interview regarding her pre-debut life.
Still, Ayu is a larger than life cultural icon and the way she can still tour after so many years after her peak is a proof of that. People like comparing her to Hikki and Namie as a way to show how she was the one that "failed" among them, but she pretty much reached the living legend status for a while now, and it shows all the time.
There isn't much jpop stars out there that would generate a best seller book and a hit drama out of 20 years old gossip, and this by itself shows her power.
Also, I know people loved having new stuff everytime, but her release pattern really aged her career and image really fast. Hikki, for example, feels way fresher, among other reasons, just because she did way less.
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17th March 2021, 05:50 PM
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